Alliances, Strategic Partnerships and the Power of Analytics
Gain Control, Reduce Risk and Accelerate Growth
Omschrijving
A superb framework for examining the often overlooked and critically important area of establishing and measuring quantitative tools to track and manage the true value created by Strategic Alliances. Actionable advice, field notes, and with a dash of wit, this book allows the reader to understand where alliances have been and where they are headed.
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