Strategies to Leverage Information, Technology, and Relationships to Deliver Value to Large Customers
Omschrijving
Addresses the strategic challenges facing top executives and sales leaders as they build strategies to better manage their key accounts, while also delivering value to both customer and supplier. Through the introduction of the selling centre concept, the text offers sound, experiential solutions to better managing the buying centre.
Ik heb een vraag over het boek: ‘Key Account Management - Bon, Joel Le, Herman, Carl’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.