Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace. Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of marketing within an innovative customer-value framework. Reach every student with the MyLab & Revel editions for this text.
Ik heb een vraag over het boek: ‘Principles of Marketing, Global Edition - Kotler, Philip, Armstrong, Gary’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
