Licensing, Selling and Finance in the Pharmaceutical and Healthcare Industries
The Commercialization of Intellectual Property
Omschrijving
Licensing, Selling and Finance in the Pharmaceutical and Healthcare Industries is an assessment of the turbulent state of pharmaceutical and biotechnology markets as we enter the second decade of the 21st century. At the same time, the book offers a cautionary evaluation of the future financing of innovation in terms of what's gone wrong and how to
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