Understanding and Managing the Advertising Process
Omschrijving
This book is an introductory roadmap to the advertising process. Advertising is explored as a creative communication message from a brand, created by advertising agencies and distributed across different media to target the right consumers.
Ik heb een vraag over het boek: ‘Introduction to Advertising - Mogaji, Emmanuel (University of Greenwich’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
